Archive for October, 2008
How “metadata” Effects Your Business
OK, first things first, what is metadata? For that we turn to everyone’s favorite authority Wikipedia:
Metadata (meta data, meta-data, or sometimes metainformation) is “data about data”, of any sort in any media. An item of metadata may describe an individual datum, or content item, or a collection of data including multiple content items and hierarchical levels, for example a database schema.
For most small businesses I expect they have no idea what metadata is so the small business owner may assume they don’t need to know (“I don’t know what it is so I must not be using it“). Do you ever provide an electronic copy of a Microsoft Word document to a customer or client? If you answered yes then you have exchanged metadata with your customers or clients. Sounds a little like a one night stand doesn’t it?
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